Compare

Compare white-label telehealth platforms

A med spa can add prescription programs through a platform, or assemble the pieces directly. The difference is not quality. It is who owns the vendor relationships and how long the launch takes.

Aesthera against each platform

Nine head-to-head comparisons, each built around the one question that decides it. Every figure comes from the named vendor's own published pricing.

Comparing models rather than vendors

Should you use a white-label platform or build custom software?

White-label platformCustom build
Time to first patientRuns alongside certificationAfter software ships
Who maintains itThe platformYou or your developer
Clinical networkIncludedRecruited by you
Software costOngoingUpfront and ongoing

Custom software only pays off if the workflow itself is your advantage. For most med spas the workflow is not the product. The care and the local reputation are.

Is a turnkey platform better than a modular vendor stack?

A modular stack means buying clinical, pharmacy and payments separately. It gives you the most control and the most coordination work.

Four separate vendors means four onboarding processes. When a patient's order stalls, you are the one making three phone calls to find out why.

Should you use network providers or hire your own?

Network providersYour own clinicians
CoverageMulti-state from day oneOnly where they are licensed
RecruitingNot your problemEntirely your problem
ContinuityRotation across a networkSame faces each visit

Bringing your own clinicians gives patients continuity. It also means you cannot treat anyone outside the states those clinicians are licensed in.

Should you launch nationwide or state by state?

Every state licenses practitioners separately. A patient in one state cannot be treated by a clinician licensed only in another.

Starting narrow is a legitimate choice. It keeps the clinical and compliance surface small. It also caps how fast the program can grow.

What should you compare first?

  • Who holds the payment account, and who fixes it when it breaks.
  • Which states you can actually treat in on day one.
  • What happens to a patient whose order is stuck.
  • Whether leaving later is possible, and what that costs.

Those four questions separate a real operating arrangement from a demo.

How does Aesthera compare with each platform?

What the platform itself costs

Which model covers the most states?

A platform, because its clinicians are licensed across states. A single medical director usually covers one.

What does control cost?

Holding your own payment account means owning the underwriting work, the dispute ratio and the closure risk. A platform charges for removing those obligations.

Does a white-label platform limit pricing?

No. The med spa sets the retail price and keeps the margin. The platform charges for the layer underneath on a flat monthly fee.

What happens to the patient list if you leave?

That is decided by the contract, not by the model. Ask before signing rather than after.

Can you move from a platform to a custom build later?

Yes, and the cost is mostly in migration rather than in rebuilding. Confirm what carries over, including live refills, before committing to either.

What are the four models?

White-label platform: One provider runs clinical, pharmacy, certification and payments behind your brand. Main cost: Per-order cost and less control. Custom build: You build your own software and assemble the clinical and payment pieces. Main cost: Build cost and ongoing maintenance. Modular stack: Separate vendors for telehealth software, providers, pharmacy and payments. Main cost: Integration and more contracts. Own clinical team: You employ or contract your own prescribers. Main cost: Salary and single-state coverage.

Which model suits which med spa?

A single-location med spa selling one program in one state usually wants the lowest operating overhead: a platform. A multi-state group with an engineering team may want to hold its own accounts, because it can amortise the build across more locations.

What is easy to overlook?

Continuity. A patient whose order is stuck will contact the med spa, not the vendor. Whichever model you pick, one party has to own that answer, and the contract should say which. The second item is exit. Ask what happens to the patient list, the accounts and the live refills if you leave, before you sign rather than after.

Does a custom build ever win?

Yes, in specific conditions. Multiple locations, high volume, and either an engineering capability in house or a willingness to fund one. Below that threshold the maintenance cost usually exceeds the control gained.

What about hiring a medical director instead?

It covers prescribing in one state and nothing else. It does not supply a pharmacy, a telehealth payment account or certification help, and it does not cover the states a growing med spa will want next year.

Sources

Figures and rules on this page are checked against the primary sources below. Where a figure changes, the source is the current statement rather than this page.